Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers


Book
paperback
Category: Sales & Marketing
Category: Market Research
Category: Ownership & Organization Of Enterprises
Category: Business Innovation
Category: Management & Management Techniques
HARPER BUSINESS
Bestselling book in our bookstore!
Fastbooks book price: 27.94 EUR
(price updated on 12.07.2026)

Free delivery to EU countries (and more) more

Reader's comments and book reviews: Amazon

Visitors who bought this book bought also these books:

Diffusion of Innovations
Price: 29.17 EUR 29.07 EUR
Zero to One
Price: 12.92 EUR
The Innovator's Dilemma
Price: 24.68 EUR


With this book we also recommend the following books:

The Innovator's Dilemma
Price: 15.35 EUR
Inside the Tornado
Price: 15.04 EUR
Dealing With Darwin
Price: 14.50 EUR
The Lean Startup
Price: 17.62 EUR

Books from category Management & Management Techniques

Control Your Destiny or Someone Else Will: How General Electric is Revolutionizing the Art of Management



Price: 31.19 EUR

Show book details

Putting the One Minute Manager to Work

Book

Price: 9.95 EUR

Show book details

Leadership and the One Minute Manager

Book

Price: 16.19 EUR

Show book details

The One Minute Sales Person

Book

Price: 15.39 EUR

Show book details

The One Minute Manager

Book

Price: 13.28 EUR

Show book details

Putting the One Minute Manager to Work

Book

Price: 15.41 EUR

Show book details

Leadership by the Book

Book

Price: 16.78 EUR

Show book details

Mind Maps at Work: How to be the Best at Work and Still Have Time to Play

Book

Price: 20.95 EUR

Show book details

The One Minute Apology

Book

Price: 16.59 EUR

Show book details

The One Minute Manager Balances Work and Life

Book

Price: 11.61 EUR

Show book details

Winning: The Ultimate Business How-to Book

Book

Price: 22.57 EUR

Show book details

Applied Business AS Endorsed by AQA

Book

Price: 41.57 EUR

Show book details

Self Leadership and the One Minute Manager: Discover the Magic of No Excuses!

Book

Price: 13.28 EUR

Show book details

Mavericks at Work: Why the Most Original Minds in Business Win

Book

Price: 20.37 EUR

Show book details

Mavericks at Work: Why the Most Original Minds in Business Win

Book

Price: 4.90 EUR

Show book details

Putting the One Minute Manager to Work



Price: 3.26 EUR

Show book details

Finance Basics

Book

Price: 16.16 EUR

Show book details

Mindpower Secrets

Book

Price: 14.94 EUR

Show book details

Business Grammar & Practice. Intermediate: B1-B2

Book

Price: 24.92 EUR

Show book details

Workplace English 1: A1-A2

Book

Price: 24.62 EUR

Show book details