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Buyology: Truth and Lies about Why We Buy

Author: Martin Lindstrom, Martin Lindstrom (author), Don Leslie (read by), Paco Underhill (foreword)

audio CD
Category: Sales & Marketing
Category: Advertising
Category: Market Research
Category: Behavioural Economics
Category: Behavioural Economics
Random House USA Inc
Fastbooks book price: 41.60 EUR
(price updated on 04.04.2026)

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Buyology: Truth and Lies about Why We Buy

Books from category Behavioural Economics

The Hour Between Dog and Wolf: Risk-taking, Gut Feelings and the Biology of Boom and Bust

The Hour Between Dog and Wolf: Risk-Taking, Gut Feelings and the Biology of Boom and Bust

The Hour Between Dog and Wolf: Risk-Taking, Gut Feelings and the Biology of Boom and Bust

The Upside of Irrationality: The Unexpected Benefits of Defying Logic

The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and Home

Hidden in Plain Sight: How to Create Extraordinary Products for Tomorrow's Customers

ALCHEMY: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

Competing Against Luck: The Story of Innovation and Customer Choice

Dollars and Sense: How We Misthink Money and How to Spend Smarter

Elliot Wave Techniques

Microeconomics and Behaviour

The Cognitive Basis of Institutions: A Synthesis of Behavioral and Institutional Economics

How Behavioral Economics Influences Management Decision-Making: A New Paradigm: A New Paradigm

Dishonesty in Behavioral Economics

Scarcity: The True Cost of Not Having Enough

The Undoing Project: A Friendship that Changed the World

Licence to Be Bad: How Economics Corrupted Us

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