Museum Marketing and Strategy: Designing Missions, Building Audiences, Generating Revenue and Resources

Author: Neil G. Kotler, Neil G. Kotler, Philip Kotler, Wendy I. Kotler

hardback Category: Museums & Museology John Wiley & Sons Inc Fastbooks book price: 98.28 EUR (price updated on 05.04.2026) Free delivery to EU countries (and more) more Reader's comments and book reviews: Amazon

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