The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands

Author: Jean-Noël Kapferer, Jean-Noël Kapferer, Vincent Bastien

hardback Category: Sales & Marketing Kogan Page Ltd Bestselling book in our bookstore! Fastbooks book price: 61.27 EUR (price updated on 05.08.2025) Free delivery to EU countries (and more) more Reader's comments and book reviews: Amazon

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