Marketing Myopia

Author: Theodore Levitt, Theordore Levitt

paperback Category: Sales & Marketing Harvard Business Review Press Fastbooks book price: 10.64 EUR (price updated on 31.01.2026) Free delivery to EU countries (and more) more Reader's comments and book reviews: Amazon

With this book we also recommend the following books:

Marketing Imagination: New, Expanded Edition Price: 17.36 EUR

The Ultimate Question 2.0 Price: 29.38 EUR 28.84 EUR

The Discipline of Teams Price: 6.92 EUR

Where Good Ideas Come From Price: 11.64 EUR

Books from category Sales & Marketing

More than books

The One Minute Sales Person Price: 10.45 EUR Show book details	Selling Secrets Price: 8.18 EUR Show book details
Marketing Secrets Price: 10.02 EUR Show book details	Retail Fashion Promotion and Advertising Price: 220.94 EUR Show book details
Promoting and Marketing Your Crafts Price: 18.07 EUR Show book details	Student Project Gde Market Pract & Princ Price: 31.70 EUR Show book details
Student Edition: SE Marketing Essentials Price: 88.03 EUR Show book details	Building Strong Brands Price: 30.79 EUR Show book details
Marketing High Technology Price: 42.31 EUR Show book details	Handbook of Demographics for Marketing & Advertising: New Trends in the American Marketplace Price: 127.20 EUR Show book details
Conflict and the Web of Group Affiliations Price: 15.10 EUR Show book details	The New Shop Floor Management: Empowering People for Continuous Improvement Price: 48.92 EUR Show book details
Business Research Methods Price: 104.34 EUR Show book details	The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Price: 18.17 EUR Show book details
The Fall of Advertising and the Rise of PR Price: 30.95 EUR Show book details	Tom Hopkins Audio Sales Collection Price: 28.39 EUR Show book details
The One Minute Sales Person: The Quickest Way to Sell People on Yourself, Your Services, Products, or Ideas--At Work and in Life Price: 34.22 EUR Show book details	Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers Price: 21.40 EUR Show book details
Often Wrong, Never in Doubt: Unleash The Business Rebel Within Price: 24.43 EUR Show book details	The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands Price: 14.00 EUR Show book details