How Brands Become Icons: The Principles of Cultural Branding

Author: D. B. Holt, Douglas B. Holt

hardback Category: Sales & Marketing Harvard Business Review Press Regular book price: 32.74 EUR Discount: -6 % Fastbooks book price: 30.65 EUR (price updated on 10.06.2026) Free delivery to EU countries (and more) more Reader's comments and book reviews: Amazon

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